ZARARAMA

by cecylia on August 8, 2012

This morning I attended the Zara Chadstone launch with Connie (K for Kani), Jess (What Would Karl Do) and fellow blogers at the Fashion Capital to welcome the Spanish giant’s second flagship store in Melbourne. You may recall the Bourke St Mall launch in this post. Zara just keeps answering the prayers of fashion-forward stylistas. Inside the spacious store, designed similarly to the New York Fifth Avenue one, I see pieces inspired by the likes of  Acne, Balenciaga, Balmain, Celine, Chanel, Chloe, GivenchyIsabel Marant, 3.1 Phillip Lim and more, but still beautifully made and very affordable. I am captivated by a super soft cream lambskin leather biker jacket and a pair of silk paisley pants in the mens section. By 9:30 am, the doors opened, as did wallets, customers soon flooded the floors. I retreated to pick up my dog who went missing last night (praise God someone found her and sent her to my vet clinic) and to post this for you. I cannot wait to revisit Zara, hopefully the pieces I have set my sights on have not sold out…

And now, I’ve got to figure out an outfit and head to Circa The Prince for a charity luncheon! Food and frivolity, here I come!

Where: Zara Chadstone

Wear: Zara coat (similar one here), vintage top & necklace, Nudie jeans, Miss Sixty pumps

What do you think of the new SS12 collection?

中文版
  今天早上你们可能还在睡觉的时候,我去了Zara的开幕。这个著名的西班牙牌在澳洲已有四家店. Chadstone 的店最像纽约新开的,很宽广,明亮,衣服款式也很多。你们还记得墨尔本城里Zara的开幕吗?走进店里我看到许多模仿名牌的衣服,好像由 Acne, Balenciaga, Balmain, Celine, Chanel, ChloeGivenchyIsabel Marant , 3.1 Phillip Lim等 这些设计师启发的。当然Zara的价格优越地多,质量也不错。我特别爱上了一件乳白色的皮夹克和一条男装的真丝裤子。早上九点半大门打开,钱包也敞开,顾客来得不停。我悄悄地撤退去接我迷失的狗狗(感谢神垂听祷告,她被寻回),然后回家为你们写这篇博客。我好想回去Zara但现在我得去一个特别的午餐!

{ 26 comments }

Beauty Follower August 8, 2012 at 5:19 pm

So many great items!

cecylia August 9, 2012 at 12:03 am

I know!!! Can’t wait to go back :)

Personal Stylist August 8, 2012 at 7:34 pm

I love the print and denim shirt. Do you know if this is one of the pieces made for the Aussie market?

cecylia August 9, 2012 at 12:04 am

Hi Sal! There are quite a couple of pieces made exclusively for Australian customers but not these. Next time you’re in Chadstone you must visit, the helpful staff will inform you

Mica August 8, 2012 at 9:11 pm

Lovely pictures, I wish there was a Zara here, they have so many nice pieces! Looks like a nice event.

Did Theo go missing? So scary, I’m glad you were reunited again!

AwayFromTheBlue.blogspot.com.au

cecylia August 9, 2012 at 12:05 am

Hi Mica! Where are you based?
Theodore was at home, but Roxy wandered off…thank God she was found! The prodigal dog!

Mica August 9, 2012 at 10:54 pm

Must have been very scary when she was missing!

I’m in Queensland, the Zara-less state :P

cecylia August 10, 2012 at 11:09 am

awww at least QLD is warm :) You should visit Melbourne!!

nicole August 8, 2012 at 11:37 pm

SO glad zara’s a lot closer to me now – city is way too far! Their collections are also very instantly likeable, aren’t they?! xx

cecylia August 9, 2012 at 12:04 am

I know what you mean Nicole, the Chadstone one is so close now it’s kinda dangerous… :D

Berty Morales August 9, 2012 at 2:42 am

This collection is amazing and I just seen some pieces I could use for this coming Fall. Love the studded denim jacket…Great post and thanks for sharing…xoxoxox

cecylia August 9, 2012 at 8:44 am

aww glad that you like it! I love seeing the intricate details on the pieces too!

ioanna August 9, 2012 at 3:45 am

i just found your blog!!love it i’m following!!
I’d love it if you check out mine and tell me what you think

cecylia August 9, 2012 at 8:44 am

thank you so much Ioanna, what a great name! I will!

ioanna August 9, 2012 at 3:46 am

Lovely post!!

Maroula August 9, 2012 at 9:49 am

Amazing collection we all love Zara and I really like your post!!! Very nice and useful!!!

cecylia August 9, 2012 at 10:54 am

thank you yes it’s difficult not to love Zara isn’t it? :)

maroula August 9, 2012 at 12:35 pm

Totally!!! :))

melbgirl August 9, 2012 at 12:00 pm

Gorgeous photos!
Cannot wait to head into the Chadstone store and get my shop on!

cecylia August 10, 2012 at 11:08 am

ahh me too!!!

cecylia August 9, 2012 at 3:18 pm

Thanks Em I’m very proud- I didn’t have a photographer this time either :)

Andie Willows August 9, 2012 at 9:43 pm

i love this!

xoxo, andie
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Kate August 10, 2012 at 4:45 am
Tasnim August 10, 2012 at 7:53 am

i’m also in love with Zara’s new Fall items! it’s truly outdone itself if I’m honest- really really would love the leather jacket you photographed in the first image! <3 also famillar with Kani and her blog too, she seems so lovely :)

wishuponasmile.blogspot.co.uk

cecylia August 10, 2012 at 11:11 am

Yes Kani is so gorgeous, a very sweet girl. Yes the peplum leatherette jacket was one of my favourites too- it literally took my breath away when I saw it!

Jennifer August 21, 2012 at 5:08 am

Really like this collection here

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